SUGI BEE GARDEN Co., Ltd. (Headquarters: Kita-ku, Kumamoto City; President and CEO: Koichi Yoneda) is pleased to announce that it will participate in the UX Acceleration Program 2022, a companion-based open innovation support program organized by Kumamoto Prefecture with the aim of creating innovative businesses and services.

By participating in this program, we aim to utilize the know-how we have cultivated to create new businesses in new business areas and fields, and through practice, our internal human resources will acquire knowledge and know-how on new business development.